So far, I've really enjoyed every single Miss Jessie's product that I have tried on my natural hair. Today they have announced the latest of their products and I quote them on what to expect :"WANT LONG CURLY HAIR? MISS JESSIE’S SUPER SWEETBACK TREATMENT IS THE ESSENTIAL TREATMENT FOR GROWING OUT NATURALLY CURLY, KINKY, AND WAVY HAIR. HEALTHY GROWTH AND LENGTH IS WHAT MOST CURLIES COVET. MISS JESSIE’S CANT ASSIST YOU IN THIS PROCESS. AN ELONGATED CURL HAS MORE BOUNCE, IS MORE MANAGEABLE, AND IS LESS PRONE TO... FRIZZ. BE SUPER SWEET TO YOUR CURLS* MISS JESSIE'S SUPER SWEETBACK TREATMENT IS A DECADENT SOFTENING TREATMENT WHICH ENSURES THAT YOUR CURLS REACH LONG LUXURIOUS LENGHTS. THIS RICH TREATMENT FULL OF SHEA BUTTER AND CENTELLA EXTRACT IS A GROWTH STIMULANT THAT PROMOTES LONG HEALTHY CURLS..."